What Are Buy Before You Sell Programs?
Buy Before You Sell (BBYS) programs solve one of the biggest problems in real estate: the chicken-and-egg dilemma of needing to sell your current home to buy a new one.
Here's how they work and why builders should care.
The Traditional Problem
A buyer wants to purchase a new construction home, but they're stuck. They can't afford two mortgages, and they can't sell their current home until they have somewhere to go.
The result? They make a contingent offer — or worse, they walk away entirely.
How BBYS Programs Work
Programs like HomeLight Buy Before You Sell change the equation:
- Equity unlock: The program provides the buyer access to their home equity before their current home sells.
- Clean offer: The buyer can now make a non-contingent offer on the new home.
- Seamless transition: After moving into their new home, the old home is sold on the open market.
- Final settlement: The buyer receives any remaining equity after the sale.
Why This Matters for Builders
For builders, BBYS programs mean:
- More qualified buyers in your pipeline
- Fewer contingent offers to manage
- Faster, more predictable closings
- Reduced fall-through risk
The ClearClose Advantage
ClearClose connects your contingent buyers directly with BBYS programs and other equity unlock solutions. We handle the coordination so your sales team can focus on selling.
The result: more deals closed, less risk, happier buyers.